Christian Ray Flores here, thinking of wisdom as the new currency. About that in my main post. Midlife often comes with what people call a crisis, when in reality it’s a chrysalis.
passion to profit lab
Your expertise and wisdom are worth so much more than you think. Don’t miss our next Passion to Profit Lab if you want to truly offer it to the world. Claim your pass here.
the midlife myth
i often speak to very accomplished people in the midlife season about the power of personal branding.
the pushback is almost always: “it’s too late for me.”
the truth is — not only is it not too late… it’s the most natural season for reawakening.
because i’m running a passion to profit lab next week, i wanted to republish this remarkable conversation with chip conley — founder of the modern elder academy, and the original modern elder at a little company you may have heard of… airbnb.
he joined them as a 50-something mentor to founders half his age — and helped turn a scrappy startup into a $100 billion hospitality giant.
here are just a few takeaways from that talk. the full conversation is linked below — and i highly recommend you soak it in.
1. midlife is not a crisis — it’s a chrysalis
chip reframes what we call a “midlife crisis” as a midlife chrysalis — a transformation.
just like the caterpillar, we consume and build in our early years. then… we enter the cocoon.
it feels disorienting, dark, gooey… but it’s where metamorphosis happens.this isn’t a breakdown. it’s a breakthrough.
2. it’s not too late — you’re not even close to done
the average person at mea is 54. the age they expect to live until? 90.
that means: at 54, you’re halfway through your adult life.
let that sink in — your second act could be longer, richer, and more impactful than your first.
don’t bury your brilliance in regret. become a beginner again.
3. wisdom is the new currency
in a world where knowledge is commoditized — wisdom is the differentiator.
you can google answers. but you can’t google discernment, empathy, and soul.
as chip says: “the world doesn’t need more knowledge — it needs more wise people.”
4. this season isn’t about winding down — it’s about waking up
whether you’re 37 or 67, if you feel stuck, off-track, or lost in a fog — you’re not broken.
you’re being invited into the chrysalis.
that tug you feel isn’t failure. it’s purpose knocking.
will you answer?
if this resonates — if you know there’s something more for you in this season — i want to personally invite you to join me in the passion to profit lab happening next week.
it’s a guided experience where i’ll walk you through how to uncover, shape, and share your message — and turn the wisdom you’ve earned into something that serves others and sustains your life.
you’re not too late.
you’re right on time.
i’ll see you there. Watch my talk with Chip Conley - you’ll love it.


